JWP partnered with Bergdorf Goodman for their legendary window unveiling that kicks off the holiday season.

This year’s event theme “Isn’t it Brilliant” was hosted by the renowned Martha Stewart who joined Bergdorf Goodman’s Linda Fargo to officially ring in the season.

The event featured an electrifying performance by violinist trio Joana Kiemi, Molly Fletcher and Katie Jacoby. Fargo, Stewart and Santa Claus counted down until the unveiling moment with a rapturous crowd.

Following the unveiling, VIP guests were invited inside the store for an unique and private shopping experience.

Inside, the guests enjoyed a curated hors d'oeuvres menu, a festive photo booth and other activations to engage VIPs while the shopped for the holidays.

At departure, guests were gifted a personalized souvenir.